Cree Extends LED Market Leadership with Industry’s Most Color-Consistent LEDs

DURHAM, N.C. -- Cree, Inc. (Nasdaq: CREE), a market leader in LED lighting, is taking another leadership position in the LED industry with the addition of the industry’s smallest warm and neutral bins to its award-winning multichip XLamp® MP-L and MC-E EasyWhite™ LEDs.

This breakthrough offers a single two-step MacAdams ellipse bin per color temperature, optimized to achieve incandescent-like color consistency and eliminating the need to purchase multiple small bins and perform complex color mixing.

“This innovation gives the lighting community a simple solution to a previously challenging issue — combining-lighting class LED efficacy with traditional incandescent color consistency,” said Paul Thieken, Cree, director of marketing, LED components. “Providing our customers with Cree’s EasyWhite technology in smaller, single bins can lower their cost and potentially speed time-to-market, furthering the LED Lighting Revolution to obsolete energy-inefficient lighting.”

EasyWhite binning is a unique feature of Cree lighting-class multi-chip LED components that enables customers to specify a color temperature and lumen output, simplifying LED system design and improving LED-to-LED color consistency. Each bin, at the intersection of the black body locus and standard warm/neutral CCT points, is 94 percent smaller than the respective ANSI C78.377 quadrangle and 75 percent smaller than current Cree EasyWhite bins.

XLamp MP-L and MC-E LEDs with EasyWhite 2-step bins are offered in 2700 K, 3000 K, 3500 K, and 4000 K and are now available in sample and production quantities with standard lead times.

About Cree
Cree is leading the LED lighting revolution and setting the stage to obsolete the incandescent light bulb through the use of energy-efficient, environmentally friendly LED lighting. Cree is a market-leading innovator of lighting-class LEDs, LED lighting, and semiconductor solutions for wireless and power applications.

Cree’s product families include LED fixtures and bulbs, blue and green LED chips, high-brightness LEDs, lighting-class power LEDs, power-switching devices and radio-frequency/wireless devices. Cree solutions are driving improvements in applications such as general illumination, backlighting, electronic signs and signals, variable-speed motors, and wireless communications.

For additional product and company information, please refer to www.cree.com. To learn more about the LED Lighting Revolution, please visit www.creeledrevolution.com.


This press release contains forward-looking statements involving risks and uncertainties, both known and unknown, that may cause actual results to differ materially from those indicated. Actual results may differ materially due to a number of factors, including customer acceptance of LED products; the rapid development of new technology and competing products that may impair demand or render Cree’s products obsolete; and other factors discussed in Cree’s filings with the Securities and Exchange Commission, including its report on Form 10-K for the year ended June 28, 2009, and subsequent filings.