January 11, 2012

Cree Introduces the Next Generation of Lighting-Class LEDs

Advanced LED Platform Doubles Lumens-per-Dollar to Accelerate Adoption of LEDs
DURHAM, N.C. -- Driving the next generation of mainstream LED lighting adoption, Cree, Inc. (Nasdaq: CREE) introduces the breakthrough XLamp® XB-D LED. The first LED based on an innovative new Cree technology platform, the XLamp XB-D LED ushers in a new era of price-performance for lighting-class LEDs. This LED can further simplify designs, ultimately removing a key barrier to widespread LED implementation—up-front system cost.

The XB-D LED delivers twice the lumens-per-dollar of other LEDs, in the industry’s smallest lighting-class footprint of 2.45 mm x 2.45 mm. The XB-D LED is 48 percent smaller than the XLamp XP package and ideal for lighting applications where high lumen density and compact light sources are required. The innovations behind this next generation of lighting-class LEDs can enable significantly lower prices for LED lighting products by using up to three times fewer LEDs, three times fewer optics and substantially smaller circuit boards than current designs.

“Being a leader means delivering revolutionary, not evolutionary, innovation to drive the LED lighting revolution,” said Mike Watson, Cree senior director of marketing, LED components. “With this new platform Cree has fundamentally redefined the price-performance paradigm for our components customers. It’s not enough to just make LEDs brighter—it’s also about improving product payback and market acceptance of LED lighting.”

Leveraging Cree’s proven silicon carbide technology and expertise, the XB-D LED delivers up to 139 lumens and 136 lumens per watt in cool white (6000K) or up to 107 lumens and 105 lumens per watt in warm white (3000K), both at 350 mA and 85°C.
XB-D LEDs are also compatible with most existing XP family secondary optics, which can speed the optical design process and create direct cost savings for existing XP family-based designs.

For more information, and to request a free sample visit www.cree.com/products/xlamp_xbd.asp. Samples are available immediately and production volumes are available with standard lead times. To locate a distributor, please visit www.cree.com/buyxlamp.

About Cree
Cree is leading the LED lighting revolution and making energy-wasting traditional lighting technologies obsolete through the use of energy-efficient, mercury-free LED lighting. Cree is a market-leading innovator of lighting-class LEDs, LED lighting, and semiconductor products for power and radio frequency (RF) applications.

Cree’s product families include LED fixtures and bulbs, blue and green LED chips, high-brightness LEDs, lighting-class power LEDs, power-switching devices and RF devices. Cree products are driving improvements in applications such as general illumination, backlighting, electronic signs and signals, power suppliers and solar inverters.

For additional product and company information, please refer to www.cree.com. To learn more about the LED Lighting Revolution, please visit www.creeledrevolution.com.

This press release contains forward-looking statements involving risks and uncertainties, both known and unknown, that may cause actual results to differ materially from those indicated. Actual results may differ materially due to a number of factors, including the risk that we may be unable to manufacture these new products with sufficiently low cost to offer them at competitive prices or with acceptable margins; the risk we may encounter delays or other difficulties in ramping up production of our new products; customer acceptance of the new products; the risk that actual savings may vary from expectations; the rapid development of new technology and competing products that may impair demand or render Cree’s products obsolete; and other factors discussed in Cree’s filings with the Securities and Exchange Commission, including its report on Form 10-K for the year ended June 26, 2011, and subsequent filings.